Restaurant Ad Radio
for Fine-Dining Establishments
Fact :
Restaurants employ 13.1 million. It is the largest
employer second to the government.*
(Before Listening to Broadcast
Sample 1)
A couple is
driving around Chicago on a Saturday night without dinner plans. (This
was not their best idea.) It’s their wedding anniversary but the
husband forgot to make reservations!! By chance, find themselves in
front of the well-known Wolfgang's Steak House.
Since they’ve
heard of the restaurant (but have never been), naturally they want to see
the menu. SEE the menu?…Let them HEAR the
menu!!
Perfect! "Surf & Turf”! I love steak! The husband is
especially happy about their fully stocked bar, where he can purchase a nice
cigar for the occasion. The wife’s excited about the wine list and all
of the seafood. Time for action. He pick's up the cell phone and calls
the number given on the recording. "Great, thank you." "Honey,
they had a cancellation and the Maitre’d will have a table waiting for us in
10 minutes!" Thanks to Business Ad Radio, this husband will live
another day!
Broadcast Sample 1a - created in
production style A
Broadcast Sample 1b - created in production style B
A family that doesn’t eat out much is in the mood for Italian but they
aren’t very familiar with any of the Italian restaurants in town. So, they
pile into the SUV and start driving to restaurants around the city.
They find
themselves in front of Magnifico’s, but there is way too much
traffic to park for longer than a few minutes. The Husband is frustrated.
But when he sees the Business Ad Radio sign, he pulls into the cab parking,
and tunes in. Listen to that..."this low key casual family restaurant
is just what we're looking for!" The kids are delighted when they hear
about the special dessert menu.
After driving around the block, he finds parking. WITHOUT Business Ad
Radio, this family might have driven right past Magnifico's.
Broadcast Sample 2a - created in
production style A
Broadcast Sample 2b - created in production style B
Call Media
Alternatives 866.774.9943
*National Restaurant Association
2008
Acknowledgement(s) and Disclaimer(s):
Any fictitious names created for demonstration purposes featured or mentioned
in this website which bear a
resemblance or likeness to actual entities is purely coincidental. Any proper
names, corporate names, logos, and/or trademarks appearing in text, audio, or
image form are the property of their respective owners. The audio programs
found herein are the intellectual property of Media-Alternatives (except for
The Simpsons) and were created for demonstration purposes only and are not to
be reused, retransmitted, or sold in any form without the written consent of
its owner(s).
